“वाह… क्या भाषा बनायी है: POORA INDIA, WATCHEGA!!!” – Amitabh Bachchan reacts to ZEE5’s FIFA campaign

The excitement around the FIFA World Cup 2026 continues to build across the country, and one of India’s most celebrated icons, Amitabh Bachchan, has now joined the conversation. Taking to X, the legendary actor reacted to ZEE5’s FIFA World Cup campaign tagline, ‘Poora India Watchega’, sharing his appreciation for the phrase’s unmistakably Indian flavour and mass appeal.

Quoting the campaign, Amitabh Bachchan posted:

“T 5772 – aahaa haah haa haaaa haa haa .. 🤣🤣
FIFA world Cup का AD., जो चलता है .. वाह .. क्या भाषा बनायी है :
POORA INDIA, WATCHEGA !!!
🤣 🤣😳
हाह हाह हाह हाह हाह !!!”
Link – https://x.com/i/status/2066297506762563892

The tweet highlights the growing popularity of Poora India Watchega, ZEE5 and Unite8 Sports’ nationwide campaign for the FIFA World Cup 2026™️. As the exclusive home of the tournament in India, ZEE5 is uniting fans across the country through multilingual coverage, immersive experiences, and a tagline that has quickly become part of the football conversation—even drawing attention from Amitabh Bachchan.